Who is Gen Z and what do they want out of the workplace?
Companies need to adjust their approach to attract the newest crop of workers.
boomers: hate millennials
millennials: hate boomers
gen z: hates themselves
— ♡ (@cloudymal) August 23, 2019
Dakar Foundation has assembled a team of Generation (Gen) Z students entitled ‘Through The Student Lens’ , and they’ve been tasked to execute a strategy to bridge the gap between their peers and today’s hiring managers who want to recruit and develop smart-pipelines for workforce 2025. The old ways of recruiting are not going to work with anyone under the age of 22. “You can’t apply the same frameworks used to hire baby boomers to this new internet generation, even tactics used to reach millennials might hit a sour note with members of Gen Z, whose leading edge is turning 22 this year.
For example, only 29% of 18- to 24-year-olds are on Linked-In. Begging the question are we speaking to an alien race. Gen Z will be saddled with debt, this group is aware of widening income disparities and expects to earn more equitable wages. They reject the top-down corporate hierarchy even more radically than millennials. And they are turned off by hiring practices and corporate cultures that don’t reflect a broad view of diversity — race, class, gender, religion, sexual orientation, identity. For example here’s a list of brands on their way out, started by millennials and finished by Gen Z.