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This week at #ces2022, NFTs play a major role, further cementing their position on the global stage. This technology is critical to our digital certification solutions at ORIGYN Foundation.CES 2022’s new Non-Fungible Token (NFT) and Digital Assets Program (NFTs) frames the potential of digital twins to radically transform commerce in the twenty-first century.ORIGYN is right in the center of an inflection point for the global adoption of blockchain-based digital asset technologies.Read “Breaking Down Barriers to Cryptocurrency Adoption”from CES at: https://bit.ly/3eP1H03Learn about digital twin NFTs: https://origyn.ch
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The rapid development of blockchain technology impacts all creators in the art world. The Artist’s Resale Right, also known as droit de suite, aims to guarantee creators a fair portion of their artwork’s resale value; however, it only falls under the copyright law umbrella in some places in the world. Our new blog digs deeper into how NFTs can influence the conversation about the rights of artists in support of creators, galleries and the industry as a whole. ORIGYN Art puts more power and control into the hands of artists worldwide, with blockchain technology setting the course for a market of the future through co-ownership.
The Gross /Profit Margin will be made in solving the biggest problem in block chain management production of NFT’s will be authenticating original items such as luxury items such as Rolex Watches. Most recently there were 32 separate shipments containing counterfeit designer watches worth nearly $58 million, had they been genuine, were seized back in September of this year according to Kentucky Today.The article: https://zcu.io/ge60More ORIGYN takeaways:· Historically, counterfeit watches and jewelry have been one of the top seized counterfeit products by CBP· Counterfeit watches and jewelry make up almost half of the total manufacturer’s suggested retail price of seized goods, an average of $650 million over the last two years· CBP has established an educational initiative to raise consumer awareness about the consequences and dangers often associated with the purchase of counterfeit and pirated goods.When the biometry of a designer watch is stored in the blockchain, a world without counterfeiting is no longer a dream. Our solution: https://zcu.io/KTrs
The explosion of NFT’s is exponential to put it bluntly. McKinsey lists product passports as a solution critical for fashion industry growth in 2022. At ORIGYN, we refer to our passports as digital twins—NFTs that help brands “tackle counterfeiting, differentiate themselves, and build loyalty by enhancing consumer trust.”ORIGYN’s key takeaway from the 2021 “State of Fashion” report:“Among the standout themes of the past year has been the continuing flourishing of online business models, reflecting a longer-term trend that accelerated during the pandemic. Hyper-interactive digital environments and investment in e-commerce are increasingly the leitmotifs of brands that are pushing on fashion frontiers. We expect in 2022 that companies will seek fresh approaches to online creativity and commerce, with non-fungible tokens, gaming “skins,” and virtual fashion edging closer to the mainstream.”The report: https://zcu.io/LI2JORIGYN Luxury: Acquire a complete overview of the digital environments we harmonize and our unique approach to non-fungible tokens for the fashion industry: https://zcu.io/nQtC
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“Shark Tank” investor Kevin O’Leary is a big believer in non-fungible tokens — he even thinks they have a shot at becoming bigger than bitcoin.
O’Leary, the chairman of O’Shares Investment Advisers, said his belief in NFTs stems from the idea that can they prove ownership of real-world items, such as designer watches or flash cars, digitally rather than with paper records.
NFTs are one-of-a-kind crypto tokens that serve to track the provenance and authenticity of rare virtual collectible items such as art and sports memorabilia. There have also been efforts to bring NFTs to physical assets.
“You’re going to see a lot of movement in terms of doing authentication and insurance policies and real estate transfer taxes all online over the next few years, making NFTs a much bigger, more fluid market potentially than just bitcoin alone,” O’Leary told CNBC’s “Capital Connection” Wednesday.
“We’ll see what happens but I’m making that bet and I’m investing on both sides of that equation.”
Barely anyone had heard of NFTs in 2020, but they became a huge phenomenon the following year. More than $20 billion worth of the tokens changed hands throughout 2021, according to some estimates. The trend gained particular public attention after a collage by the digital artist Beeple, whose real name is Mike Winkelmann, was sold for a record $69 million.
NFTs have exploded in popularity during the pandemic, leading many investors to wonder how to buy them. Digital art from the artist Beeple, Twitter (NYSE:TWTR) CEO Jack Dorsey’s first tweet, and the pixelated CryptoPunks character portraits have each been sold as an NFT worth millions of dollars.
Artists, collectors, and speculators alike have flocked to the movement as cryptocurrencies and other digital assets have skyrocketed in price. The jury’s still out on whether this is an unsustainable bubble ready to pop, or if this is the birth of a new long-term investment asset class. But NFTs themselves hold promise for artists and have application in the business world.
Not sure what NFTs are and how to get started investing in them — or whether you should in the first place? Here’s what you need to know.
AN NFT CAN BE ANY DIGITAL ASSET LIKE A PIECE OF ART, MUSIC, VIDEO, OR OBJECT WITHIN A VIDEO GAME.
How to buy, create and sell non-fungible tokens
NFT stands for “non-fungible token.” NFTs are used to guarantee ownership of a unique asset — usually a digital asset such as a piece of art, musical composition, or an item within a video game.
These tokens are built and managed on a blockchain, the same digital ledger technology system utilized by Bitcoin (CRYPTO:BTC) and other types of cryptocurrencies. NFTs are usually based on the Ethereum (CRYPTO:ETH) network, but there are other blockchains some NFTs use as well, such as Solana (CRYPTO:SOL) and Polkadot (CRYPTO:DOT).
Think of these digital tokens as a type of virtual certificate similar to a physical certificate or title that you might present to prove you own a physical asset such as real estate. They’re a digital proof of ownership originally designed for digital assets and art. However, NFTs can also be used to guarantee ownership of unique physical assets for everything from property to collectibles to physical works of art. For our purposes, we’ll refer to NFTs primarily as representing virtual assets unless otherwise specified.
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How to buy NFTs
NFTs are bought and sold via a purpose-built NFT marketplace, kind of like Amazon (NASDAQ:AMZN) or Etsy (NASDAQ:ETSY), only for digital assets. These marketplaces can be used to buy an NFT at a fixed price or function as a virtual auction, much like the exchange system for buying and selling cryptocurrencies and stocks. Prices on NFTs listed for sale via auction are therefore volatile, changing in value depending on demand. The higher the demand, the higher the price.
A key difference between NFTs and stocks and cryptos is that stocks and cryptos are fungible — meaning each unit is just like the other. One share of Amazon is the same as another share of Amazon, and one Bitcoin token is equal to another. NFTs are non-fungible, meaning the token you buy represents a unique item not directly replaceable by anything else.
To bid on these digital assets, you’ll need to open and fund a crypto wallet on an NFT marketplace. A crypto wallet, like a digital wallet on an e-commerce platform, stores cryptocurrencies needed to purchase an NFT. A wallet needs to be funded with the crypto needed to buy a targeted NFT. For example, an NFT built on the Ethereum blockchain technology might require its purchase in Ether tokens.
There are a variety of marketplaces that support NFT purchases. Top NFT marketplaces include OpenSea, Rarible, SuperRare, and Foundation. There are other niche marketplaces that specialize in particular assets. For example, NBA Top Shot is owned by the National Basketball Association and sells clips of player performances as NFTs. Regardless of the marketplace, a crypto wallet will need to be opened and funded before bidding on and buying an NFT.
How to sell NFTs
Once you own an NFT, the digital asset is yours to do with as you please. You can keep it as a collectible, display it for others to see, or use it as part of a larger digital project. You can also list it for sale. Marketplaces charge a fee for NFT sales. These fees can fluctuate based on the blockchain network the NFT uses since the blockchain computing needed to verify the NFT consumes energy, known as a “gas fee.”
To sell a digital asset you own, the piece will need to be uploaded to your marketplace of choice, provided that marketplace supports the blockchain the NFT was built on. From there, you can choose to list it for sale at a set price or opt for an auction-style sale in which buyers place bids.
Once uploaded, the marketplace will verify the asset. After it’s sold, the marketplace will handle the transfer of the NFT from the seller to the buyer and will also transfer crypto funds to your wallet less the listing fee and other related blockchain computing expenses.
How to create NFTs
Part of the allure of NFTs comes from creators — artists, musicians, filmmakers, writers, and the like — who can guarantee the authenticity of their work and monetize it as NFTs. Anyone can turn a digital asset into an NFT (or “mint” it) and sell it on a marketplace.
Each platform handles things a little differently, but the basic minting process is as follows:
- Have a crypto wallet opened and funded (like with Ether in order to cover the computing fees involved with creating the NFT).
- Click the “create” button within the marketplace and upload your work.
- List the NFT for sale either for a fixed price or for sale via auction.
HOW HEALTHY IS CASH FLOW IN THE BUSINESS?
The NFT market is still defying reason, but then again that’s kind of its thing. But one that stakeholders are sure of is the liquidity of the NFT market is exploding. There are multi millionaires being created everyday, and their generating wealth and escaping capital gains taxes to boot by moving to Puerto Rico, and continuing to diversity their assets and convert into real estate and other physical wealth building tools.
So, in the past month, investors have continued dropping billions upon billions of dollars on NFTs. OpenSea has seen more than $3 billion in transaction volume in the past 30 days, and that number is actually way down quite a bit from August, showcasing just how much off-peak money continues to flow into NFTs.
All of that money has gone to some colorful places. One of the bigger success stories of the past month has been the platform CrypToadz which investors dumped $100 million into. They look like this. In the past couple weeks, a brand new project called MekaVerse saw $130 million in transaction volume. They’re a bit prettier, but would you spend more than $8,000 on one? The platform Cryptoslam (where I pulled most of the data I reference here) is tracking 163 platforms which did more than $1 million in volume in the past 30 days, a number which doesn’t even account for individual artists selling their work on platforms like OpenSea.
Now, there are two incredibly different segments of NFT communities out there, larger-scale NFT projects like Axie Infinity and NBA Top Shot with tens and hundreds of thousands of users and smaller-scale NFT projects like CryptoPunks and Art Blocks with just a few hundred or thousand owners. Larger-scale projects can represent more traditional gaming titles with more complex in-game economies while smaller-scale projects simply look more like fine art markets teamed with exclusive social clubs. Some smaller-scale projects have the ambition to eventually become larger-scale ones, but many have capped the number of NFTs in their projects and are designed to be exclusive.
In the past 30 days, Axie Infinity did more than $500 million in sales spread across nearly 2 million transactions and over 350,000 buyers. On the flip side, CryptoPunks did $200 million in sales during that same time frame across 484 transactions and 309 buyers.
Generally, when I’m talking about some of these big sales from smaller-scale projects with friends of mine, the first thing they mention is how this is probably all just money laundering. While I’d certainly imagine some of that is happening, that’s ultimately a much more boring explanation than my best guess of what’s really going on, which is that a group of several thousand investors have separately rationalized irrational investing. They just happen to have chosen to do so through buying pixel art and drawings of animals.
While some investors might suggest that a handful of the earliest NFTs hold intrinsic value as historic objects, there are plenty of brand new NFT projects earning ten-million dollar valuations on day one with low amounts of effort and imagination.
WHEN WILL LIQUIDITY OCCUR?
The subject of artists’ rights to receive a percentage of their resold work has been a discussion for decades. Campaigning and petitioning ebb and flow, but the issue is again front and center as artists have more platforms to reach audiences than ever before.
The rapid development of the digital world affects the art community in multiple ways, particularly when it comes to fairness and equality for creators. Collectors are welcoming new opportunities to support the artists they love. However, if they’re not buying directly from the hands of the creators, how much are they really supporting them?
Well, there are rules that ensure artists receive compensation for the reproduction of their work, but fewer protections exist when it comes to others reselling their art. So, while artists are entitled to compensation when their artwork is used in an advertisement, they have no ownership over profits made after the original sale. Simply put, artists create, but then are left twiddling their thumbs as others determine the value of their work and profit from it later on.
This lapse in equilibrium has been addressed through the Artist’s Resale Right, also known as droit de suite. The right aims to guarantee creators a fair portion of their artwork’s resale value; however, it only falls under the copyright law umbrella in some places in the world. The U.S. is far behind in acknowledgingartist resale rights, with California being the only state to have provided droit de suite security to artists. It was overturned in 2018 for not being “feasible.”
Fortunately, blockchain technology is helping to address some of these obstacles in support of artists, galleries, auction houses and the industry as a whole. With blockchain smart contracts, artists have much more control over the selling process and can implement resale royalties as part of the sale. By gaining more governance over transactions, contemporary markets can decide who benefits from each sale, whether it be just the artists themselves, their team or an organization.
These advancements in the digital world present artists with more authority over their work and the integrity of their art, but it’s just the beginning. Advocates for artistshave been fighting for fairness and equality within the art industry for ages. Between NFTs and the overwhelming awareness of disparities, the future of the art world could become more fair by enabling royaltiesfor a resale. As art professor Charlotte Kent tells Artnet, “Previous efforts at equity depended on industry leaders and courts. In this instance, artists’ demands are shaping what is possible.”
Blockchain technology and NFTs are just the doorknob. ORIGYN Art strives to make fine art accessible to all, while also opening up new value opportunities for artists, galleries and owners. These benefits include market transparency, more governance rights, increased visibility of artworks and access to a percentage of current and future sales.